| Wall street Upgrades and downgrades |
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--(www.FinancialNewsUSA.com)-- 11/18/2009 - US Market industry news provided by Financial News USA. The Standard & Poor's 500 Index jumped one point while big drops in Playboy (NYSE, PLA) which plunged to 14.23% and Jacob's Engineering (NYSE,JEP) fell 14.51% Initiations Coal Stocks: HSBC initiates coal companies CONSOL Energy (NYSE: CNX) (Neutral, price objective of $50 tgt), Massey Energy (NYSE: MEE) (Neutral; $40 tgt), Peabody Energy (NYSE: BTU) (Overweight; $57 tgt) and Arch Coal (NYSE: ACI) (Overweight; $30). Baxter International (NYSE: BAX): The stock is initiated at Market Perform by Morgan Keegan. Sybase (NYSE: SY): JP Morgan starts Sybase at an Overweight. CR Bard: Morgan Keegan assumes coverage of CR Bard at Outperform, citing approximately 15 new products slated for launch by the end of 2012. Becton Dickinson (NYSE: BDX): The stock is also begun with Outperform at Morgan Keegan as margin expansion remains on schedule. Cerner (NasdaqGS: CERN): Robert Baird starts Cerner at Neutral ($89 target price) as health care IT sector valuations appear elevated. Anheuser-Busch InBev (NYSE: BUD): The brewer is initiated with a Buy at Stifel Nicolaus. Upgrades: Pulte Homes (NYSE: PHA): Citigroup upgrades Pulte Homes to Buy from Hold, taking its target price to $12 from $11. Smith International (NYSE: SII): Citigroup is also upgrading Smith International (Buy from Hold) after yesterday's steep stock drop. Rockwell Automation (NYSE: ROK): HSBC raises its Rockwell Automation rating (Overweight from Neutral) and lifts its target by $5 to $53. Cheesecake Factory (NasdaqGS: CAKE): The restaurant stock is up before the bell after being added to the Americas Conviction Buy list at Goldman Sachs. First Solar (NasdaqGS: FSLR): is increased to Outperform from Sector Perform at RBC Capital. Downgrades: Research in Motion (NasdaqGS: RIMM): The tech giant is reduced to Market Perform from Outperform by BMO Capital, which lowers the target to $64 from $100. Target (NYSE: TGT): Goldman takes Target to Neutral from Conviction Buy due to an increasingly assertive Walmart (NYSE: WMT) crimping margins. SunPower (NasdaqGS: SPWRA) : Janney Montgomery Scott drops Sunpower to Neutral from Buy. Tech Stocks: Seagate Technology (NasdaqGS: STX) ($15 objective) and Western Digital (NYSE: WDC) ($35) are both downgraded to Underperform from Buy by Bank of America/Merrill Lynch. Coventry Health Care: The stock gets added to Goldman's Americas Conviction Sell list. Baidu.com (NasdaqGS: BIDU): The tech stock is removed from Americas Conviction Buy list at Goldman, though the Buy rating remains intact. About Financial News USA Financial News USA is a Next Generation Financial Communications firm focused on the distribution of market moving news. Financial News USA has developed leading edge e-publishing tools including programming proprietary RSS feeds and enabling open source press release publishing across its network. Financial News USA has been aggressively expanding its news distribution network by targeting direct feeds to financial news and data providers such as FinancialContent, Yahoo (NASDAQ: YHOO), among others. Financial News USA offers a free news feed available online (www.financialnewsusa.com) to websites and financial services looking for content and for individual investors looking to stay informed on the financial markets. Financial News USA and its affiliates charge each client cash for news distribution and may take an equity position in the companies mentioned herein, please visit the disclaimer at www.financialnewsusa.com. 
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