| 10 home-sale marketing mistakes and Coldwell Banker launches lifestyle search |
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The couple next door has listed their home with a local agent. They've been on the market for 90 days and haven't sold.When a property comes on the market right next door to yours, most owners are watching to see how much their neighbors will get for their house. More important, potential sellers are watching to see whether the "Sold" sign pops up quickly or if the property will sit on the market for months.Needless to say, when our neighbors listed their home, I was curious to see what type of marketing their listing agent did. Unfortunately for my neighbors, she has provided the standard package of services most agents in this area provide. In a market where the competition is fierce, this simply isn't enough.All rights reserved. This article may not be used or reproduced in any manner whatsoever, in part or in whole, without written permission of Inman News. Use of this article without permission is a violation of federalcopyright law. [Read the full article] A message pops up in your e-mail inbox reading, "You're been asked by your agent to read and sign these documents online. To do so follow these simple steps."You're asked to adopt an electronic signature and then proceed. You scroll down the pages, clicking on yellow "initial" and "sign" arrows. Then you hit submit, launching the contract into vast reaches of cyberspace.Welcome to the world of electronic signatures. While they have been legally binding for a decade now for some types of transactions, only in the past two years have an increasing number of real estate agents and brokers bought into the technology.E-signatures work much like your e-mail. You sign into a password-protected account, upload your document, type in the e-mail address of recipients, write a short note, click to sign and send it off. Just like that, it comes back e-signed by all parties.All rights reserved. [Read the full article] The robo-signing controversy continues to slow the progress of homes through the foreclosure process and into lenders' real estate owned inventories, the latest numbers from mortgage-data aggregator Lender Processing Services show.A record 2.16 million first-lien mortgages were in some stage of the foreclosure process at the end of November, LPS said -- the fifth consecutive monthly increase.All rights reserved. This content may not be used or reproduced in any manner whatsoever, in part or in whole, without written permission of Inman News.Use of this content without permission is a violation of federal copyright law.The robo-signing controversy continues to slow the progress of homes through the foreclosure process and into lenders' real estate owned inventories, the latest numbers from mortgage-data aggregator Lender Processing Services show. [Read the full article] 
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